Monday 21 January 2008
Back in The US, Back in the US, Back in the USS....Well Back in the UK actually....
It has taken a huge amount of time to wade though the correspondence; the offers of Wii's at amazing prices and the general start 2008 brouhaha to ring things back to normal.
The retailers are doing their annual wringing of hands and bemoaning the poor Xmas sales and have to sell off their stock at amazingly low prices (yet still make a profit!).
Yes, it's January, the month of making resolutions, breaking resolutions, plans for the year and the start of the 'look for an excuse to market yourselves' 2008 calendar.
Americans are superb at this lead by meisterguru of marketing Dan Kennedy. Today is Martin Luther King day, the first proper public holiday of the year in the US (I don't count NYD as it's part of the Xmas fiasco).
In poor blighty we have to wait three months for our first day off - Easter and in 2008 we get a poor 2 days off!
2008 will be interesting for toy collectors, the tough trading conditions and the economic downturn will make little difference to people who want to buy what they want to buy. There is still big money floating around and this is good news for owners of collectibles and memorabilia, particularly rare toy owners, which is still a fairly inflation proof investment.
We are compiling a report on the most collectible and rare toys of 2008 and hope to have this done by February, together with a guide to prices being paid for the items.
Subscribe if you want to learn more.
BTW Wii's are becoming easier to obtain in the UK - the sports pack priced at only $140 over retail took almost an hour to sell out completely at Game.
Wednesday 28 November 2007
Anthing Wii Can Do You Can Do Better
With the Holidays just around the corner desperate parents are looking everywhere to find a Wii for their kids just in time for Christmas.
Their chances of actually finding one are pretty slim though, as retailers across the world report incredible demand which they sadly can’t satisfy.
For example, last week, when the stock at Amazon UK was finally renewed, 1.400 Nintendo Wii were sold in just ten minutes, and Dixons.co.uk sold thousands of consoles in just 2 hours.
The global shortage of Wii consoles made its price skyrocket on sites like Ebay, where some people are selling them for somewhere around $600 (second hand).
And they actually might sell them since the only places where you can find a brand new Wii these days are the shops that are bundling them with 5 games at a very high price.
And it’s not like Nintendo isn’t producing enough consoles fast enough, poor guys are working their butts of to ship out 1.8 million systems a month but it’s just nowhere near enough.
I’d hate to be in the shoes of a parent telling his offspring he couldn’t get him what he wanted the most. It’s not like children understand about shortages, demand and such.
Wii Haah
Earlier today, Nintendo revealed that they have sold more Wii's in the last two weeks than in any week since the systems initial launch last November.
source: Nintendo
Friday 16 November 2007
Wii're still Not Happy
As crowds gather at Game stores around the country in the early hours of the morning, you can see by their haunted expressions that these people are not happy.
Just like the people in that old Charlton Heston classic Soylent Green who had to get their fix of Soylent Green the staple food of that era (that turned out to be made from recycled humans!), the Brits just can't get enough of the Wii.
In fact they can't get any of the Wii.
A local store reported that they have 125 names on their waiting list, queues are starting in Malls at 5.00 a.m. just in case there are some for sale.
The nine a.m. disappointment call says it all.
Even though the shops proudly announce in their window displays that they have none in stock and that you should check the website for new deliveries; people turn up in the vain hope that the posters are wrong.
Staff in our Game store delight in telling the customers the sad news.
At 9.00 a.m this morning the counter clerk delighted in telling customers that there were none in stock, adding a 'Can't you read?' for good measure.
It's a pity that she doesn't realise that it's the customer who pays her wages.
Ah well, with a bit of luck she won't get her Xmas Turkey this year, as the recent outbreak of Bird Flu in the UK is probably going to push those birds into the rarity market.
I hope the butcher has his 'Can't You Read?' response ready for her.
What Goes Around Comes Around.
The award for today's Smug Git title goes to the guy in the queue of the Wii-less who just turned up to buy the latest Wii game Super Mario Galaxy that was released today.
"Wii console? Nah I bought mine months ago before the rush. I've just come in for this game."
And with a twirl of his moustache the villain exited stage right. BOO HISS. The Pantomine season has started early this year. For our American Cousins: - Pantos are really weird - guys get dressed up as old buxom women and very attractive young women get dressed up as the leading man; except that the women have to wear the tiniest shorts imaginable to show off their legs, just to confuse the audience even more.
The stock phrase shouted by the audience in the Panto is either 'He's Behind You' and then a shouted (screamed sometimes) contradictory phase of either 'Oh Yes It Is' or 'Oh No It Isn't' depending on the phrase uttered by the character.
The exchanges go on until the audience fall over from exhaustion.
It's a bit of a cross between the Senate and the Houses of Parliament.
No wonder we all want Wii's.
Amazon.co.uk is the new home for exploiters - you can get a Wii if you pay £150 ($300) over list price.
And the TV ads and the glossy fliers continue to show us how wonderful the Wii is.
By Xmas 2008 there should be a law banning ads for things you can't buy.
I'm writing to Gordon Brown now.
Oh No You Aren't
Oh Yes I Am
Oh No .... You get the gist don't you?
Tuesday 13 November 2007
Riding On A Donkey
With Christmas on the way, retailers are really gearing up for the final big push to see if they can maximise their selling period for the last big sales period of the year.
One of the most popular things in the UK at the moment are themed markets, where vendors from specific sectors set up in a large market scenario with other similarly themed vendors to sell, sell, sell like h*ll to eager customers.
Really popular over the last few years have been the Farmers' Markets, selling all types of products from cuts of meat to freshly grown 'local' produce. On the back of that we have also seen the arrival of French Farmers' Markets, Polish Markets, Asian Markets, German Markets; all doing tremendously well in all parts of the UK.
Well all parts of the UK except Sunderland, in the good old North East of England it seems.
Why?
Well it seems that there is a local medieval law that forbids the setting up of such markets where there is one in existence - wait for it - within a day's donkey ride of a nearby market.
The donkey ride law means that neighbouring South Shields, definitely less than one day's donkey ride away, has precedence when it comes to markets, leaving the Sunderland shoppers little choice but to mount their donkeys and go looking for these markets in South Shields.
In this day of instant messaging, ordering online, email and web conferencing, isn't it reassuring that there are laws such as this to look after the welfare of medieval market folk.
Internet marketers? Nay Sir - Donkey Marketers
Sunday 11 November 2007
Thursday 8 November 2007
Ho Ho Hold the Calories Santa!
Seems that the PC mob (political correctness, not Personal Computer!) are at it again, this time having a go at good old Santa.
A major mall in the UK has ordered it Santas to 'shape up' by bringing in a fitness trainer.
The Santa Bootcamp has specially designed Xmascises including the Sack Lift and the Present Twist to encourage Santas to shed some pounds before Xmas.
Seems that by 2050 50% of all Brits will be obese due to their sedntary lifestyle and the growth of poor eating habits.
As Santa is so endeared to the children it is feared that some will see his round and jolly physique as some kind of aspirational role model.
Or so the report says. Maybe its a bit of Christmas hype to get some column inches for the mall?
Incidentally this follows closely on a report in the National Press that being fat is actually good for you with moderately overweight people living a tad longer that the skinny brigade.
This also follows on from a report that using the BMI calculator (body mass index, a method of determining whether you are overweight or not) the entire British rugby team were obese. I'm sure that this calculation would also indicate that all American Footballers are similarly obese.
Now who is going to tell them?
Just remember a minute on the lips, a lifetime on the hips. Enjoy your Christmas.